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Obama calls for offshore drilling in Southeast

WASHINGTON — The Obama administration on Tuesday outlined a politically fraught plan for allowing oil and gas drilling offshore along parts of the Atlantic coast while imposing new restrictions on environmentally fragile waters off northern Alaska.

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Alliance's Hillwood Commons lands first tenant

A large title insurance, property valuation and settlement services company is the first tenant at Hillwood Commons I, an office complex at Alliance Town Center.

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Museum District: Area’s evolution creating more interaction, public spaces

Fifteen years ago if someone had shot a cannon from Fort Worth’s world-renowned museum district, nobody would have noticed, joked Lori Eklund, senior deputy director of the Amon Carter Museum of American Art. But that has changed.

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Energy Transfer Partners, Regency Energy announce $18B merger

Energy Transfer Partners LP of Dallas and Regency Energy Partners LP have entered into a definitive merger agreement.

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Fort Worth's mayor looking for new chief of staff

Jason Lamers is leaving the city after 14 years to join Burlington Northern Santa Fe.

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Skechers sponsors California Chrome

 

By Aaron Smith

NEW YORK (CNNMoney) – Skechers USA is placing a big bet on California Chrome by sponsoring the horse at the Belmont Stakes.

The chestnut colt named California Chrome does not wear shoes, at least not the kind made by Skechers. But Chief Executive Officer Robert Greenberg insisted that the sponsorship is a "perfect" fit.

"Skechers is a California brand, so sponsoring this horse with his uniquely California story makes perfect sense to us," said Greenberg in a press release. "We're proud to associate Skechers with the best Triple Crown contender in several generations."

California Chrome will in the Belmont Stakes at New York’s Belmont Park on Saturday. He has already won the Kentucky Derby and the Preakness Stakes and can become thoroughbred racing’s first Triple Crown winner in 36 years by winning the mile and a half Belmont.

Skechers spokeswoman Jennifer Clay said the horse will wear the brand logo on his fly blanket. His trainers, jockeys and owners will also wear the logo. She would not disclose the financial terms of the deal.

Skechers is no stranger to the racetrack, but last time it was with dogs, not horses. The company's 2012 Super Bowl commercial starred a French bulldog named Mr. Quiggly, who outpaced his greyhound opponents by wearing two pairs of Skechers shoes, allowing him to moonwalk across the finish line.
 

 

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