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Fort Worth's top CEOs honored at FWBP event

The Fort Worth Business Press announced its Top CEOs last night at its Top 100 event held at the Fort Worth Club.

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North Tarrant Express completion date moved up to October

Fort Worth-area commuters can expect the 13.3-mile North Tarrant Express to open in full operation in October, eight months ahead of the original schedule.

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Left Bank project hits roadblocks on access, traffic

Questions about fire access and traffic are bogging down talks on an economic incentive agreement for the planned, $300 million Left Bank development on the Trinity River at West Seventh Street, Fort Worth officials and the developer acknowledge.

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TCU's Neeley School receives $30M donation as part of planned expansion

A $30 million foundation gift to Texas Christian University will help guide a $100 million facility expansion for the Neeley School of Business.

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Mixed-use complex at Fort Worth TRE parking lot could cost $60 million

A design panel proposes two buildings on Trinity Railway Express lot on Near Southside, with a mix of apartments, retail, office and parking, and frontage on West Vickery and views across I-30 and overlooking downtown.

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RadioShack set to launch new brand, marketing plan

 


RadioShack today announced a new brand positioning and marketing plan that will debut in February centered around “Do It Together (DIT)” and "It Can Be Done, When We Do It Together."
The new DIT creative capitalizes on RadioShack's associates and how they can help brings consumers’ idea to life.
The marketing plan includes TV, radio, print, digital, social and in-store materials, with a focus on a how-to perspective.
This RadioShack creative is the first to debut from new advertising and media partner, Austin-based GSD&M.


"RadioShack is realigning our brand around our core purpose, which goes beyond our great product assortment and price match guarantee. RadioShack helps consumers find the products they need to connect and power their lives. More importantly, RadioShack can help create technology-based solutions that make anything possible," said Joe Magnacca, chief executive officer of RadioShack. "This new approach gives us an internal rallying cry to motivate our team of almost 30,000 associates to go the extra mile for our customers as we continue to make progress with our turnaround plan."
 

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Arena
What do you think of the new plans for a new Will Rogers arena and changes at the Convention Center?