Join The Discussion

 

26-story mixed-use tower planned at Taylor & Fifth in downtown Fort Worth

Jetta Operating Co., a 24-year-old privately held oil and gas company in Fort Worth, and a related entity plan a 26-story mixed-use tower downtown at Taylor and Fifth streets on a site once owned by the Star-Telegram.

read more >

UPDATE: Six candidates file for two Water Board seats

Six candidates have filed for the two open seats on the Tarrant Regional Water Board, setting up a battle that could potentially shift the balance of power on the board and the priorities of one of the largest water districts in Texas.

read more >

Fort Worth breaks ground on $8.6 million South Main renovation

Fort Worth Near Southsiders and city officials broke ground Monday on the 18-month rebuild of South Main Street between Vickery Boulevard and West Magnolia Avenue.

read more >

Fort Worth Chamber names Small Business of the Year winners

A trampoline recreation business; an oilfield services company; a longtime aviation maintenance firm; a maker of electrical wiring harnesses. Those were the wide variety of businesses that received the 2015 Small Business of the Year Award from the Fort Worth Chamber of Commerce.

read more >

Body-camera maker has financial ties to former Fort Worth police chief, others

IOWA CITY, Iowa (AP) — Taser International, the stun-gun maker emerging as a leading supplier of body cameras for police, has cultivated financial ties to police chiefs whose departments have bought the recording devices, raising a host of conflict-of-interest questions.

read more >

 

Look who's 40: GCG Marketing celebrates

ABack in the day, Weekly & Associates.  

.40 years later: GCG Marketing

 

On April Fool’s Day 1973, a new advertising agency named Weekly & Associates opened its doors in Fort Worth.

Today, that same agency, now renamed GCG Marketing, is celebrating its 40th anniversary.

Over the decades, the firm has earned multiple awards, survived countless fads and coped with rapidly-changing technology.

Asked the secret of GCG’s success, President Neil Foster cites staying power. “Times have

changed, but we found our business-to-business marketing niche early on and stuck with it.

That niche has been the constant that helped us weather the decades.”

The agency has changed over the years. The ‘80s brought a rebrand for the agency. Many companies were taking marketing in house at the time,

but management still saw a strong need for graphics and other services, leading to a name change: Graphic Concepts Group.

By the 2000s, the wheel had come back around. Clients started asking for – and receiving – a broader list of services. Graphic Concepts Group was, by all accounts, a full-service advertising agency, but people couldn’t tell by the name. So the agency morphed again, to its current moniker, GCG.

“Success is a matter of staying power,” said Foster. “You have to adapt accordingly. We’ve made it 40 years because we never stopped challenging ourselves – both creatively and in terms of what we can do for our clients.”

 

< back

Email   email
hide
Catch
How 'bout them Cowboys?